Privacy policy

Shopfya operates this website and online store, including all related information, content, features, tools, products, and services, to provide you, the customer, with a personalized shopping experience (the “Services”). Shopfya is built on the Shopify platform, which enables us to offer these Services.

This Privacy Policy explains how we collect, use, and share your personal data when you visit or use our website, make a purchase, engage with our Services, or otherwise interact with us. In the event of any conflict between this Privacy Policy and our Terms and Conditions, the provisions of this Privacy Policy shall take precedence with respect to the collection, processing, and disclosure of your personal data.

Please read this Privacy Policy carefully. By accessing or using our Services, you acknowledge that you have read and understood this policy and consent to the collection, use, and disclosure of your information as described herein.

1. What Personal Data Do We Collect?

The term “personal data” refers to any information that identifies or can reasonably be linked to you as an individual. This does not include data that has been anonymized or aggregated such that it can no longer be associated with you.

Depending on your interaction with our Services and local legal requirements, we may collect or process the following categories of personal data:

  • Contact information: name, billing/shipping address, email address, phone number.

  • Financial information: payment card details, billing information, account numbers, transaction history.

  • Account details: username, password, security questions, user preferences.

  • Transaction history: products viewed, added to cart, purchased, returned, or exchanged.

  • Communications: any messages or inquiries you send to our support team.

  • Device and technical data: IP address, browser type, device identifiers, and usage logs.

  • Usage data: information on how and when you interact with the Services.

  • Mobile and SMS data: phone number, SMS subscription/consent status, message logs, and opt-in/opt-out records (see Section 13).

2. How We Collect Your Data

We may collect personal data from the following sources:

  • Directly from you: when you register, place an order, contact us, or otherwise provide data voluntarily.

  • Automatically: through cookies, web beacons, and similar technologies when you browse or use our Services.

  • From service providers: such as payment processors, hosting providers, and logistics companies acting on our behalf.

  • From third-party partners: including marketing affiliates and analytics services.

3. How We Use Your Personal Data

Depending on how you use our Services, we may use your personal data for the following purposes:

  • To provide and improve the Services: including fulfilling orders, processing payments, managing your account, offering personalized recommendations, handling returns, and sending service-related communications.

  • Marketing and advertising: sending promotional emails or SMS, showing you relevant ads based on your activity on our site and others, and analyzing campaign performance.

  • Security and fraud prevention: ensuring secure access to your account, detecting and investigating suspicious or unlawful activity, and enforcing our policies.

  • Customer support and communication: responding to inquiries, managing support tickets, and maintaining our customer relationship.

  • Legal compliance: meeting legal obligations, responding to lawful requests from authorities, or asserting our rights in disputes.

4. Sharing of Personal Data

We may share your personal data in the following circumstances:

  • With service providers: such as Shopify, payment processors, shipping companies, cloud storage providers, and IT support vendors.

  • With marketing partners: to deliver personalized ads and marketing messages in accordance with their own privacy policies.

  • With your consent: when you ask us to share data, e.g. via social logins or integrations.

  • With affiliated entities: within our corporate group for internal business purposes.

  • For legal or business reasons: such as in a merger, acquisition, insolvency, or legal investigation.

5. Relationship with Shopify

Our Services are hosted by Shopify. As such, Shopify processes some personal data to enable and improve our Services. Shopify may also collect data related to your interactions with our store and other Shopify-powered stores to provide enhanced features.

Shopify acts as a data controller for some processing activities. To learn more, please review the Shopify Consumer Privacy Policy.

6. Third-Party Websites

Our Services may contain links to external websites or platforms not operated by us. We are not responsible for the privacy practices or content of such third parties. Please review their privacy policies before submitting any personal information.

7. Children’s Privacy

Our Services are not intended for use by minors under the legal age of majority. We do not knowingly collect data from children. If you believe a child has provided us with personal data, contact us and we will delete it.

8. Data Security and Retention

We use reasonable technical and organizational measures to protect your data. However, no transmission or storage method is completely secure.
We retain personal data only as long as necessary for the purposes outlined in this policy and as required by law.

9. Your Rights and Choices

Depending on your jurisdiction, you may have the right to:

  • Access the data we hold about you.

  • Request correction or deletion of your data.

  • Object to or restrict processing.

  • Request data portability.

  • Withdraw consent where applicable.

  • Opt-out of marketing communications (including SMS).

For UK/EU residents, GDPR rights apply. To exercise your rights, contact us at: info@shopfya.com

10. International Data Transfers

We may transfer data outside your country of residence, including to countries without equivalent data-protection laws. When transferring from the UK or EEA, we rely on Standard Contractual Clauses or similar legal mechanisms.

11. Updates to This Policy

We may revise this Privacy Policy periodically. The most current version will always be available on our website with an updated date.

12. Contact Us

If you have any questions about this Privacy Policy or wish to exercise your rights, contact us at:

📧 info@shopfya.com
Shopfya acts as the data controller for data collected via our Services.

13. SMS / Mobile Text-Message Communications

We may send mobile text messages (SMS) to you for:

  • Abandoned cart reminders

  • Order updates or shipping notifications

  • Promotional offers (only with explicit opt-in consent)

Before sending promotional SMS messages, we will obtain your explicit consent. You will be informed of:
– The phone number to which messages will be sent
– Message frequency
– Sender identity
– How to opt out
– Any applicable data or message rates

You may withdraw consent anytime by replying “STOP” to any SMS or by following the opt-out instructions provided. We process opt-outs immediately.

We may use cookies or similar technologies to detect whether you abandoned your cart or visited certain pages and send corresponding reminders via SMS.
Your mobile number and SMS-consent data are not shared with third parties for their own marketing use.

We record your opt-in details (timestamp, consent wording, method) to demonstrate compliance.
All SMS messages will clearly identify Shopfya and include help/opt-out information.
Our SMS service providers act as data processors and do not use your data independently.